Guides

A luxury timepiece is a significant purchase, not only in price point but in terms of emotional investment, and the reasons to buy a watch are almost endless. Maybe you’re marking a personal milestone, wish to pass something down to future generations, or perhaps it’s an investment opportunity? Whatever the intention, one thing remains unchanging for all watch buyers: it’s a personal decision. Together with our Head of Watch Buying, Mark Toulson, and our International Watch Buyer, Faye Soteri, we have put together some advice that will help educate and inspire you when choosing a luxury watch.